Global Smartphone Vendor Marketshare for 15 Countries: Q2 2024

Global smartphone shipments jumped by 8% YoY in Q2 2024, signalling that emerging countries show more clear signs of stabilization. Several Chinese brands including Honor, vivo, Xiaomi and Huawei drove the shipments growth. Apple and Samsung became the number one smartphone vendors in seven and five countries respectively while Xiaomi became the number one vendor in Russia and India. vivo topped in China. Our extensive report tracks the world's leading smartphone vendors' shipments and marketshare across 15 major countries worldwide from Q1 2012 to Q2 2024. The 15 countries tracked account for 6 in 10 of all global smartphone volumes. Countries covered include: Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russia, South Africa, South Korea, Spain, UK, and the United States.