Car Sharing Consolidates, Adopts More EVs, Scooters, and Subscriptions

There was some consolidation in the car sharing market in 2022 and 2023, and operations that thrived diversified their offerings. Operators added subscription, business-to-business, and scooter sharing services to their increasingly EV-filled fleets. Greater flexibility is another trend, as more services offer rental periods ranging anywhere from by the minute to by the month in a subscription package. Driving these trends are cities’ interest in shifting car use to EVs, rising costs—particularly of EVs—and increasing emissions restrictions in many countries. Car sharing operators will likely see growing success over the next several years, especially among younger users, if they can sustain the costs of offering EVs and these varied services.

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