Japan Handset Vendor Marketshare by Operator: Q1 2025
2 Min Read May 21, 2025
Japan handset shipments surged 32% in Q1 2025; Apple leads across major carriers, Samsung rises to #2 after nearly 10 years with Softbank.
Japan handset shipments increased significantly by 32% annually in Q1 2025. Apple, as usual, captured top positions through all four major local operators including Rakuten Mobile. Collaboration with Softbank almost in ten years helped Samsung rise to the number two position.
