Five Key Trends for Consumer Electronics in 2025

Consumer electronics OEMs are poised to make significant technological leaps in 2025, driven by collaborations with silicon partners and an industry-wide focus on innovation. As advancements continue to reshape the landscape, companies are grappling with critical questions: How should AI and advanced sensors be implemented? What technologies will power the next generation of large, high-resolution displays? How will energy management systems influence smart home adoption? And, with Intel facing challenges, how will this impact chipset companies and PC OEMs?

TechInsights has identified five key trends that will shape the future of consumer electronics in 2025.

Five Key Trends for Consumer Electronics in 2025

Top 5 Consumer Electronics Trends for 2025

Trend #1: Edge AI Implementations on the Rise but Vary by Use Case, Device

As AI capabilities grow more sophisticated, edge AI is becoming integral to consumer electronics. The implementation, however, varies widely based on the device type and intended use case. From real-time language translation in earbuds to on-device facial recognition in smartphones, edge AI will redefine user experiences by minimizing latency and ensuring data privacy.

Trend #2: High Energy Costs Drive Home Energy Management Demand

With energy prices surging globally, consumers are turning to smart home systems that prioritize energy efficiency. Devices equipped with advanced monitoring and optimization capabilities, such as smart thermostats and energy-tracking hubs, will see widespread adoption, driven by the dual incentives of cost savings and environmental consciousness.

Trend #3: Super Large TVs Spur Display Technology Innovations

The growing demand for super-sized TVs with enhanced resolutions is pushing the boundaries of display technology. Innovations like MicroLED and QD-OLED are expected to dominate, offering superior brightness, color accuracy, and energy efficiency. These advancements not only cater to home entertainment but also support commercial applications like digital signage.

Trend #4: Intel’s Woes Will Dominate Competitive 2025 PC Market

Intel’s ongoing challenges, including supply chain disruptions and competitive pressure from rivals, are reshaping the PC landscape. This creates opportunities for companies like AMD and Apple to further solidify their positions. Expect significant shifts in technological roadmaps as OEMs diversify their processor portfolios.

Trend #5: Smart Home Companies Adding Advanced Sensor Technology to Devices

Advanced sensor technology is set to revolutionize the smart home ecosystem. From air quality monitoring and motion detection to voice and biometric recognition, sensors will enable devices to become more intuitive and responsive. These enhancements aim to deliver seamless, personalized experiences for consumers.

Next Steps: Diverse Consumer Electronics Market Requires Intricate Planning by Segment

Product manufacturers should consider derisking their supply chains in response to Intel’s troubles as well as the looming threat of tariffs coming in 2025. They must also work closely with the developer community to improve AI use cases for end users and to define where edge AI, cloud AI, and hybrid AI implementations make the most sense for performance, battery, latency, and other factors. Semiconductor suppliers must be acutely aware of different end market applications of AI across PC, smart home, and TV, and how cost factors into decisions OEMs are making for background processing, assistants, or even graphics upscaling. Similarly, semiconductor companies need to understand price tiers and the services landscape in the smart home end markets to properly upsell advanced sensors to the right audience.

TechInsights Analysts Attending CES® 2025

Eric Smith

Ian Riches

Stacy Wegner

Edward Sanchez

Nitesh Patel

Steven Waltzer

Yiwen Wu

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