Narrative: Global 5G Smartphone Vendor Share by Region Q4 2024
Global 5G smartphone shipments grew in Q4 2024, despite challenges. Emerging markets offer the greatest growth potential as major markets near saturation.
The fourth quarter of 2024 saw healthy overall growth for global 5G smartphone shipments, but 2024 was difficult year for many vendors due to challenging economic and geopolitical situations across multiple regions, which impacted consumer sentiment and buying behaviors. Double digit global 5G smartphone shipment growth masks regional variability and major markets are nearing saturation. Emerging markets where 5G networks are still being rolled out offer the greatest opportunity for future shipment growth.
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