VALUE SHARE: Global Smartphone Revenue, ASP and Profit by Vendor by Price Tier: Q2 2024

Global smartphone industry wholesale revenue grew 6% YoY thanks to the higher smartphone shipments which increased 8% YoY in Q2 2024, while smartphone shipment ASP went down 2% YoY. Apple maintained leadership but lost revenue share annually. Samsung followed with the declined revenue share from last year. Xiaomi gained revenue share and maintained the third position followed by Huawei. This is the third quarter in a row Huawei backed to the top 5 list by revenue since the US sanction. vivo and OPPO (OnePlus) took the fifth and sixth place respectively. Honor, Lenovo-Motorola, Transsion, and Realme are on the top ten list. Our extensive report provides quarterly global handset and smartphone shipments, wholesale (transfer) pricing, revenue metrics, as well as operating profit and margin for 28 major vendors from Q1 2010 to Q2 2024. Global smartphone vendor market share by price-tier and global revenue-share tracking by PRICE-TIER for all 28 vendors are also included. This report is a vital tool for monitoring the financial health and tiered market share of leading brands such as Samsung, Apple, Huawei, Xiaomi, OPPO, VIVO, and others.