North American Pay TV Provider Benchmarking (3Q 2023)
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This database tracks the quarterly performance of the top pay TV providers in North America for the 1Q 2018 to 3Q 2023 time-period. Since breaking a string of eight consecutive quarters of losses in Q3 2020, North American pay TV providers once again saw subscribers fall in Q3 2023, losing 934 thousand subscribers, bringing the total number of pay TV households in North America to 78.157 million. Overall, North American pay TV services have lost 6.604 million subscribers over the past four quarters. The North American Pay TV Provider Benchmarking is updated quarterly and is published 8-10 weeks after the close of each quarter. A rolling 5-year pay TV forecast can be found in TechInsights Subscription TV Forecast.
