Narrative: Connected TV Household Penetration Will Continue Rising Over the Next Few Years

Explore connected TV household growth with insights into penetration trends, country summaries, and OS adoption across 24 markets worldwide.

This report is a companion to the latest Online Data Report for the Connected TV Households: Country Summaries, which measures the household penetration of connected TV devices used for streaming in 24 countries. The report also includes the number of households and household penetration for all major connected TV operating systems, such as Android, Tizen, WebOS, Roku, Fire OS, Vidaa, and more.