Insight: Huawei is Back as Tablet Market Grows 10% in Q3 2024

Insight: Huawei is Back as Tablet Market Grows 10% in Q3 2024

Discover the latest tablet market trends as global shipments rise 10% in Q3 2024, with strong growth from Huawei despite economic challenges.

In the midst of the post-COVID refresh cycle, tablet shipments grew 10% globally in the third quarter of 2024, stringing together two solid quarters of growth for the year and setting up a potentially big holiday quarter. Macroeconomic trends are holding positive in many markets and new product is hitting store shelves right when consumers are getting tired of using their COVID-era devices. Despite economic headwinds in China, Huawei has returned to solid growth, posting a 40% year-over-year shipment increase. This pushed out its domestic competitor Xiaomi from the top five rankings despite Xiaomi’s very high growth for the last several quarters.

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