Global Smartphone Vendor ASP and Revenue Share by Region: Q1 2025

Global smartphone revenues fell in Q1 2025. Apple, Samsung & Xiaomi led. Get 15 years of OEM, ASP, and regional shipment data in our latest report.

Global Wholesale Smartphone revenues declined in Q1 2025. Apple, Samsung and Xiaomi were the top vendors with and together held 74% of the global revenue share. Apple led on revenues in three of the six regions in the quarter. Asia pacific remained the largest region by revenues and shipments in the quarter. Our extensive report provides quarterly global smartphone wholesale ASP, revenue and shipment metrics for 28 major OEMs across six major regions from Q1 2012 to Q1 2025. Historical global smartphone ASPs, revenues and shipments from Q1 2010 onward are also included. The report is a valuable tool for operators, component manufacturers, carmakers, financial analysts and other stakeholders who want to track smartphone pricing and the financial health of major vendors on a regional basis.