Global Smartphone Top 100+ Microvendors Market Share: Q1 2025

See how fast-growing smartphone microvendors surged 29% in Q1 2025, outpacing top brands. Get full vendor data and regional insights in the full report.

A huge number of second-tier MICROVENDORS were playing a meaningful role in the global smartphone market. The "top 30+" vendors worldwide, like Samsung, together remained flat annually in Q1 2025, in contrast, the next "top 100+" microvendors combined posted 29% annual growth. All microvendors together made up over 2% of global smartphone volumes during Q1 2025, slightly growing from one year ago.

Microvendors, like DOOGEE in Africa, Nothing in India, and Sparx in Pakistan are growing faster than average. Our extensive report contains global smartphone shipments for the top 30+ vendors and over 100+ microvendors by quarter from 2007 to Q1 2025. Key regions / markets info for each microvendor are included, as well. The report is a valuable tool for mobile stakeholders who want to size the fast-growing smartphone microvendors category.