Global Smartphone Revenues, ASPs & Price-Tier Forecasts: 2008 to 2030

Get the latest forecast on global smartphone revenue growth, pricing trends, and the rising dominance of the premium segment—plus insights into how trade tensions may reshape the 2025 outlook.

TechInsights forecasts global smartphone wholesale revenue will grow 2.5% YoY in 2025, mainly thanks to the rebound of sales volume. However, we remain cautious about the impact of the tariff war and trade protectisilim on global smartphone market. We might need to downwards adjust sales volume forecast numbers in 2025 in the next iterate in June.

Meanwhile, we expect smartphone wholesale price will be slightly trending down in 2025 and 2026, before resuming the growth pattern from 2027 onwards Premium tier segment will generate 76% to 77% value share during the forecast window, and it has surpassed mid-tier being the largest band by volume in 2022, as what we expected. The trend would continue through 2030.