CES 2024 Wrap-Up: Bigger, Brighter, Transparent, and More Connected TVs
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After making a post-COVID comeback in 2022, the Consumer Technology Association (CTA) expects attendance at CES 2024 to have grown by 10% year-over-year (YoY) in 2024, with over 130,000 attendees and more than 3,500 exhibitors in Las Vegas, January 9 to 12, showcasing the newest technological innovations and products and highlighting emerging industry trends. Like last year, companies at this year’s CES face a number of geopolitical and macroeconomic factors, including worldwide cost-of-living and energy crises, the wars in Ukraine and the Middle East, supply-side challenges, and concerns about the climate. This report highlights some key takeaways from CES 2024 as it relates to the business of connected TVs.