OPPO Refines Portfolio and
Refocuses on Core Strengths Amid the Falling Track
Explore why OPPO and OnePlus saw an 8% YoY decline in Q2 2024, underperforming as the only top ten brands to experience a drop.
OPPO and OnePlus combined shipped 25.0 million smartphones globally in Q2 2024, down 8% YoY. The company significantly underperformed, being the only major brand among top ten registering an annual decline this quarter. OPPO brand saw a 5% YoY decline, while OnePlus brand faced a 22% YoY drop.